PerkettPR President and Founder Chris Perkett Named as Finalist in 2004 Stevie™ Awards for Women Entrepreneurs
Awards to be presented on October 22 in New York City

Boston, MA - Sept. 28, 2004 - Chris Perkett, President and Founder of PerkettPR, was named a Finalist today in the "Best Entrepreneur - Service Businesses" category in The 2004 Stevie Awards for Women Entrepreneurs.
The Stevie Awards for Women Entrepreneurs, www.stevieawards/women, is a new national awards competition recognizing the accomplishments of women small business owners in the United States. The awards are produced by the creators of the prestigious American Business Awards, hailed as "the business world's own Oscars" by the New York Post (September 22, 2002). More than 600 nominations from small companies in virtually every industry were submitted for consideration in 18 categories, including Best Entrepreneur, Best Young Entrepreneur, Best New Product and Mentor of the Year.
When she founded PerkettPR - an award-winning public relations firm - in 1998, Chris Perkett knew she had to develop an original approach in order to successfully contend with heavy competition and a crowded market. She discovered that many public relations agencies were preoccupied with furnishing pricey office space and hastily promoting junior staff members, and that quality of service, senior-level leadership and valuable results were lacking. Thus, Perkett decided to invest her capital in hiring only seasoned employees, regardless of location, instead of on unnecessary office space. This unique virtual approach allowed Perkett to hire talented public relations professionals all across the country and build a thriving business in which clients receive the high level strategy and fast, valuable results they deserve. Because of this vision, PerkettPR has flourished over the last six years, cultivating a positive reputation for creative vision and consistently exceeding expectations.
"It's an honor to be recognized along with so many talented women entrepreneurs," said Chris Perkett, president and founder of PerkettPR. "When I started PerkettPR, I had several objectives in mind. Not only did I want to build a unique and successful business, but I also wanted to create an optimal work environment. I work hard to ensure our staff has great work/life balance, while also providing opportunities to further their business acumen, such as participating in PerkettPR's marketing efforts, HR and new business processes, for example. I'm thrilled that these initiatives - as the foundation for our success - have received national recognition. It's gratifying to know that a well-respected business entity such as The Stevie Awards has taken notice of our vision for creating a company in which senior-level talent and unique human resources practices equal satisfied employees and optimal results for clients."
"The Finalists for the first-ever Stevie Awards for Women Entrepreneurs comprise the most dynamic women in business today. These entrepreneurs have accomplished innovative and extraordinary things while building their business," said Dennis Alter, chairman and CEO of Advanta, the exclusive sponsor of The 2004 Stevie Awards for Women Entrepreneurs. "We congratulate all of them on their achievement."
The Stevie Awards for Women Entrepreneurs are governed by a board of Distinguished Judges & Advisors that features many leading women entrepreneurs and figures in American business, including Carrie Fitzmaurice, publisher for Entrepreneur Media Inc.; Dr. Lisa Krinsky, chairman & president for SFBC International; and Dr. Betty Spence, president of The National Association for Female Executives.
Winners will be announced on Friday, October 22, at the Marriott Marquis in New York City's Times Square. The master of ceremonies will be Bill Rancic, spokesperson for Advanta and winner of the hit television show "The Apprentice."
About PerkettPR
PerkettPR, Inc. is an award-winning public relations firm dedicated to generating creative and effective communications programs for technology, business and consumer companies worldwide. PerkettPR provides exclusively senior-level strategic counsel and preeminent execution of public relations programs that deliver return on investment. We've launched companies such as Mission3-D and Salesnet, as well as enhanced the brand and managed corporate images for global, public enterprises such as Carrier Access [NASDAQ: CACS], Zoom Technologies [NASDAQ: ZOOM], and nCipher [LSE: NCH]. With the foresight to rapidly adapt and stay ahead of an ever-evolving market, we help clients achieve their business goals. PerkettPR has locations in Boston, Detroit and San Francisco, and has been recognized nationally for exceptional client results and innovative human resources initiatives. For more information, visit www.perkettpr.com.
About The Stevie Awards
Hailed as "the business world's own Oscars" by the New York Post (September 22, 2002), Stevie Awards are conferred in three programs: The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.





