8minuteDating.com
Selects PerkettPR to Promote Biggest Dating Event in History
Virtual public relations agency executes national media campaign for leading round-robin dating service
Boston – Jan. 28, 2003 – 8minuteDating.com, the world leader in round-robin dating, has named PerkettPR, Inc., provider of results-based communications solutions for today’s value conscious companies, as its public relations agency of record for the promotion of 59 8minuteDating.com Cupid Parties across the United States on February 11, marking the “Biggest Dating Event in History.” PerkettPR is responsible for all national public relations activities for the events run by the Boston-based dating company.
“We were impressed with PerkettPR’s ability to quickly understand what makes 8minuteDating.com unique, and to use that to catch the attention of top national broadcast media such as NBC’s Today Show and Dr. Phil to help promote our service,” said Tom Jaffee, CEO and founder of 8minuteDating.com. “PerkettPR has the right mix of business-to-business and consumer expertise to effectively reach our audience. In addition to proving their abilities to meet our goals even before we hired them, PerkettPR offered a good value and quick execution under a tight deadline.”
8minuteDating.com created their February 11th 8minuteDating.com Cupid Parties to help thousands of singles meet someone to date in time for Valentine’s Day. 8minuteDating.com is the first company to combine the ease of the Internet with the opportunity to meet people face-to-face before agreeing to a lengthy social commitment.
“Having diversified expertise allows PerkettPR to work with a broad scope of companies, and working with 8minuteDating.com allows us to further demonstrate our knowledge and experience with consumer-oriented national media campaigns,” said Chris Perkett, president and founder, PerkettPR. “We are very excited to be a key component in moving 8minuteDating.com’s business forward, as we continue to secure highly-visible national broadcast and print coverage.”
About 8minuteDating.com
8minuteDating.com, part of Match Events Inc., is the world leader
in round robin dating. 8minuteDating.com’s mission is to create
a fast, fun, safe and comfortable way for singles of all ages, religions,
ethnicities, sexual orientations and other special interests to
meet for dating, friendship or business. Match Events, Inc. was
founded in 2001 by Tom Jaffee, a successful high tech entrepreneur.
The company is headquartered in Boston, Mass., and can be reached
online at www.8minutedating.com.
About PerkettPR
PerkettPR, Inc., founded in 1998, is dedicated to generating affordable,
creative and effective communications solutions for national and
international clients such as 8minuteDating.com, Juniper Networks
(Nasdaq: JNPR), nCipher (LSE: NCH) and Salesnet. PerkettPR provides
clients with exclusively senior-level strategic counsel and execution
of public relations, as well as the foresight and planning to stay
ahead of a rapidly evolving market.
Working smarter for today’s value-conscious businesses, PerkettPR
has established itself as a leading provider of Next Generation
Communications to help clients achieve their overarching business
goals. PerkettPR currently represents primary companies in these
market segments: corporate services, customer relationship management,
encryption, information security and privacy, online dating, post-production,
and telecom networking. For more information, visit www.perkettpr.com.
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Contact: Michelle Chase
303.355.5104
michelle@perkettpr.com